《Journal Of Macromarketing》重点专注发布BUSINESS领域的新研究,旨在促进和传播该领域相关的新技术和新知识。鼓励该领域研究者详细地发表他们的高质量实验研究和理论结果。该杂志创刊至今,在BUSINESS领域,有较高影响力,对来稿文章质量要求较高,稿件投稿过审难度较大。欢迎广大同领域研究者投稿该杂志。
CiteScore | SJR | SNIP | CiteScore排名 | |||
---|---|---|---|---|---|---|
5 | 0.952 | 1.14 | 学科类别 | 分区 | 排名 | 百分位 |
大类:大类:Business,ManagementandAccounting
小类:小类:Marketing
|
Q2 | 86/210 | 59% |
按JIF指标学科分区 | 收录子集 | 分区 | 排名 | 百分位 |
---|---|---|---|---|
学科:BUSINESS | SSCI | Q2 | 107 / 302 | 64.7% |
按JCI指标学科分区 | 收录子集 | 分区 | 排名 | 百分位 |
---|---|---|---|---|
学科:BUSINESS | SSCI | Q2 | 143 / 302 | 52.81% |
文章名称
引用次数
Marketing Systems - Looking Backward, Sizing up and Thinking Ahead
14
Growth, Excess and Opportunities Marketing Systems Contributions to Society
13
Towards a Theory of Marketing Systems as the Public Good
12
Path Dependency in Marketing Systems Where History Matters and the Future Casts a Shadow
11
Marketing Practices of Rural Micro and Small Businesses in Ghana: The Role of Public Policy
10
Marketing Systems and Market Failure A Macromarketing Appraisal
9
A Dynamic Stakeholders Framework in a Marketing Systems Setting
8
A Ten Country-Company Study of Sustainability and Product-Market Performance: Influences of Doing Good, Warm Glow, and Price Fairness
8
Religious Orientations and Consumer Ethics: The Mediating Role of Personal Moral Philosophies
8
Living in a Gender-Binary World: Implications for a Revised Model of Consumer Vulnerability
7
国家/地区
发文量
TUSA
78
TNew Zealand
17
TEngland
15
TAustralia
12
TCanada
11
TFrance
8
TTurkey
8
TIndia
6
TFinland
5
TIreland
5